Things That Are Awesome: Fancy dresses for less than the price of a fancy hotel room

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Rent the Runway (Photo: Todd Heisler/The New York Times)
Rent the Runway (Photo: Todd Heisler/The New York Times)

We’re always big supporters of entrepreneurs with killer new business ideas, so we can’t help but take a moment to gush about the savvy ladies of Rent the Runway.

RTR, which just wrapped up its testing phase yesterday, is a Netflix-style business that allows women to rent big-name designer dresses (typically sporting price tags that run about as high as the last super-luxury vacation you could afford to take) for four nights at a time — at the totally wallet-friendly price of $50 to $200. You order the dress, rock the dress, and send it back in a prepaid envelope. Pretty cool, and a solid way to ensure you have enough money to spend on a swanky hotel where you can show off that dress (they’ll ship to your hotel, too!)

For more info on Rent the Runway and its founders, check out this New York Times profile or Or go straight to the site and sign up here.

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